# Client Stories

Real investors with concentrated positions – the decisions they made, in their own words.

## Featured Client Story

**How Joel Turned a $7,000 Apple Investment Into a Diversification Strategy**  
*Joel Krugel*  
Semi-retired pastor, Michigan  
In 2001, Joel bought 500 shares of Apple at $14 a share. A $7,000 bet on a newsletter tip. Somewhere along a 40-year career as a pastor, that bet became over a million dollars. This is the story of what he did next.  
[Read story](/content/client-stories/joel-krugel/index.html)

### Similar Client Stories

*"I Had Become Like a Spokesperson" - Roma on Diversifying Netflix, Apple, and Broadcom Stock*  
Roma spent her career at Netflix, Apple, and Twitter. Her household held concentrated positions across six major tech stocks. It took seven years from first considering exchange funds to actually acting. Here's what finally changed.  
[Read story](/content/client-stories/roma/index.html)

*Meta, Tesla, Apple: How Bikash Diversified Three Concentrated Positions at Once*  
Bikash is an engineering leader who spent years at Meta. His equity ended up concentrated across three of the most volatile stocks of the past five years: Meta, Tesla, and Apple. Here's how he evaluated his options and made the move.  
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*"I Don't Have to Wake Up Every Day and Look at My Stocks Anymore" - Rohit on Managing Concentration*  
Rohit is the CISO at Yext. For years, he woke up every morning and checked his stock price first thing. That habit was the signal that concentration had become something he carried with him daily. Here's how he changed that.  
[Read story](/content/client-stories/rohit-parchuri/index.html)

*"Somebody Actually Told Me That's a Scam" - Jonathan's Path to Diversifying Microsoft Stock*  
Jonathan spent nearly a decade at Microsoft. He took a sabbatical just to research his options. Traditional exchange funds wanted millions. Then a peer told him Cache was a scam. He invested anyway — and his portfolio beat Microsoft by 5-6% in the first year.  
[Read story](/content/client-stories/jonathan-sorensen/index.html)

*"I've Actually Invested Twice" - Rajesh on Diversifying Multiple Concentrated Positions*  
Rajesh spent five years thinking about how to diversify his concentrated positions. Traditional exchange funds were expensive and opaque. He ended up diversifying two of his three positions through Cache — and wishes he'd done the third.  
[Read story](/content/client-stories/rajesh-radhakrishnan/index.html)

*"I Was Just Kicking the Can Down the Road" - How Vinay Stopped Putting Off Diversification*  
Vinay had 95% of his equity in one company. His advisor told him to diversify aggressively. But every option he found — Morgan Stanley, Schwab — had high minimums and rigid timelines. Then he found Cache.  
[Read story](/content/client-stories/vinay/index.html)

*Two Concentrated Positions in One Household: How Gagan Approached Diversification*  
Gagan spent fourteen years at Netflix, rising to VP of Engineering. His wife built a concentrated position at Meta. Together, their household carried exposure to two of the largest technology companies in the world. This is the story of how they approached diversification as a family.  
[Read story](/content/client-stories/gagan-hastir/index.html)